SaaS Application Interface Design: Key Principles, Prominent Examples & Costs

SaaS services are constantly gaining popularity because they provide great opportunities at low development and maintenance costs. It is predicted that by 2023 the audience of such products will reach 7.33 billion people.

What are the difficulties in developing SaaS products, what to pay attention to and what design trends are currently on the market - we will tell in our article.

Top Examples of Cool SaaS Designs

Consider the most successful implementation of such projects.

Help Scout

This is a service that will help organize email correspondence in teams. It automatically sorts out communication with your employees and customers. The user-friendly design helps you quickly understand what features you get when using the platform.

DocuSign

This is a service that allows you to upload, send for signing, view, sign and track the status of documents. For the convenience of users, on the main page there is a video with an overview of the main functions.

Evernote

It is a web service and a set of software for creating and storing notes. Notes can also contain attachments with other types of files. Here you can find a description of all functions with user cases.

Common SaaS Product Design Standards

SaaS products have certain product app design interface standards. The main purpose of such recommendations is to improve the user experience and create a pleasant visit experience.

Among the main points:

• Logo location - classically considered to be the location on the left of the screen. This small but important detail affects the user experience.
• Adaptation for mobile devices is an extremely important aspect in today's world, and Saas products are no exception.
• Light and dark user interface design example themes - you should offer an alternative to users.

Read also: 5 Ideas to Improve Your Sales in an Online Store

Design Issues for SaaS Product

There are some aspects that are important to consider when developing Saas solutions. This list is formed based on the specific use of such products and user experience.

Things to avoid in your SaaS product design:

• overloaded and complexly designed landing page;
• complicated menu;
• complex and lengthy registration process;
• misunderstanding of the target audience and inability to issue an offer for it;
• lack of site or application updates.

The Key Principles That Make SaaS Design Great

Let's consider an effective SaaS design model, in addition to those that we talked about above.

Dynamic sort function

Even with the most convenient design, SaaS design app UI is primarily about large amounts of data, and search is indispensable. Avoid using only fixed search, add filters and search history.

Represent visual data

The SaaS design should also include various charts related to showing traffic levels, various parameters and features.

Establish contact with the buyer

Visualize clues, choose the tone of voice depending on the audience. Even the technical series can be adapted for people who do not have technical knowledge.

How Much Does It Cost to Design a SaaS Product

How much does it cost to design an app and SaaS UI design in particular? SaaS product development can vary considerably from $20,000 to $700,000 and even higher.

The cost of developing a SaaS platform can be affected by:

• SaaS design product dimensions;
• complexity and variety of API integrations;
• used technical solutions;
• country of origin of the developer company.

Our Experience in Designing SaaS Products

We have such a case in our portfolio. Easy in use Management System for storing properties and managing them before and after auctions with a file storage system. We developed a project from scratch (formation of the idea and goals of the project, discovery phase, development and planning of functionality, etc.). We were also responsible for web development (Backend and Frontend) and user interface app design.

The customer received a ready-made system that allowed them to conveniently track the property that they are interested in buying at auctions. And users received a full-fledged management system for purchased real estate, before it is reformed into a segment of residential buildings.

The Final Words

SaaS applications can be a great business solution. Attention to detail and tracking the effectiveness of work with the actual design is the key to success. Do not forget that due to the abundance of information, SaaS products require the highest possible usability.

Consider all UX / UI application interface design requirements and think about the safety of your product, only in this case you will have an undeniable competitive advantage.